Metabo HPT is new to the game. These tools are bought by builders who are less established and trying to get their feet in the door. Metabo HPT is inventing a generation of power tools that are lighter and scrappier for the builders who are just like them.

TV Spot

Metabo HPT celebrates the underdog.
The competitor with grit.
Scrappy,
Instinctual,
And unassuming.
But reliable like no other.

Equipped with tools in his hands
He can depend on -
To make his own way to the finish line.

At Metabo HPT, we believe in rolling up your sleeves
And earning every last bit of your success.

Our tools are built to go the distance.
Your distance.
Working harder, lasting longer,
Day in, day out.
To give you the edge you need
To rise -
Powerfully.

Metabo HPT. Works harder, lasts longer.

Taglines

Works harder, lasts longer.
Unyielding durability. Day in, day out.
Trusted power. Unrivaled durability.
The heavyweight of lightweight power tools.
Power up, power through.
Power in the palm of your hand.
Lighter, tougher, unrivaled.
Trusted power. Trusted work ethic.
Trusted power. Unrivaled endurance.
Powered to endure.

For Team One

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