Insight
What makes an all star? Courage, overcoming adversity, real life. When you’re wearing your Chucks, you’re effortlessly iconic by just being you.
Manifesto
We are all all stars.
Adventure seekers. Creative spirits. Everyday people.
We are all explorers.
From our first steps to our largest strides,
To create, collaborate and leave our imprint on the world.
We are all names.
An emblem of the past laced up with the promise of tomorrow.
We all want to be great and we know that we can be.
All Star Hall of Fame
QR code invites people to vote for their all star to be featured on Converse’s first ever “All Star Hall of Fame” - an immersive sidewalk filled with video projections of the winners’ footprints.